· Over 2 million viewers tuned in for Lomachenko vs. Pedraza
· Full event ranks second most-viewed boxing telecast across cable and air in 2018
Saturday’s Leading Rank on ESPN scored a few significant successes apart from Vasily Lomachenko (121, 9 KOs) defeating Jose Pedraza (25-2, 12 KOs), with the Top Rank telecast across ESPN and ESPN Deportes averaging 1,980,000 audiences up six percent from the exact identical window last year. On ESPN only, the telecast averaged 1,865,000 viewers, making it the next most-viewed boxing telecast across cable and broadcast in 2018, supporting ESPN’s Crawford vs. Benavidez Jr. telecast in October. Best Rank on ESPN has aired the most notable two and three of the major five boxing telecasts of 2018.
What to Learn
· All 3 battles averaged at least 1.8 million viewers and rank as among the five most-viewed battles of this season on cable and broadcast. Top Rank on ESPN has aired the top 5 battles of this season entire (two fights by the Crawford/Benavidez Jr. event and three fights Saturday).
· The Lomachenko vs. Pedraza struggle from approximately 11:39 p.m. to 12:26 a.m. ET averaged 2,013,000 viewers, making it the third most-viewed struggle of this season supporting both fights about the Crawford card.
· Saturday’s telecast, for example, co-main of Emanuel Navarrete vs Isaac Dogboe has been the 2nd most-viewed telecast of this afternoon on cable one among males 18-34, 18-49 and 25-54, along with people 18-34 (supporting ESPN’s Heisman Trophy Ceremony).
· Leading neighborhood market viewership comprised Norfolk, Tulsa, Birmingham, Columbus (OH), New Orleans and Oklahoma City.
Up on Best Rank on ESPN is WBO super middleweight world champion Gilberto “Zurdo” Ramirez (38-0, 25 KOs) protecting his title against Jesse “Hollywood” Hart (25-1, 21 KOs) in an extremely anticipated rematch Friday, December 14, at the American Bank Center in Corpus Christi, Texas. The entire event, like the undercard, will begin at 6:30 p.m. ET, will stream ESPN+ — the newest multi-sport, direct-to-consumer subscription streaming service from The Walt Disney Company’s Direct-to-Consumer & worldwide segment in conjunction with ESPN.