The VF-19 2019 challenger, that was shown on Thursday, sports that the black-and-gold colour scheme much like the one the Lotus team used involving 1972 and’86.

New look photos:

Rich Energy CEO William Storey clarified that the choice to conduct the colours reflected his passion for F1,” that he’s using to advertise his own company.

“We want to contend with RedBull [from the drinks market] — that is very clear,” he told Motorsport.com. “We think that this may be the best environment to do [that].

“The fact I’m a enormous petrolhead and F1 fan is really an added bonus. It will be great.

“I adored the JPS Lotus — I think it’s the greatest livery of alltime. You won’t have to be Hercule Poirot to realise we’re bringing back that again. That is obviously quite enjoyable and exciting to perform.”

When asked what’d attracted Rich Energy and the team collectively, Storey said:”Obviously we were reviewing options of various deals, Assessing teams, etc..

“We believed with regards to their direction, their ethos, their business model, how efficient they are, how professional they are at focusing on the essential things — they were great.

“Whereas a lot of big teams within my opinion get waylaid by peripheral stuff.

“They seem to get a relatively similar ethos for us, a brand new team carrying on the establishment in F1.

“We felt we had more in common than any one of the other teams and we simply felt they are a team that is perfectly setup to exploit the regulations, get increasingly more competitive and hopefully in our way we will help them achieve that.”

All the JPS Lotuses:

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List

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Photo with: LAT Pictures

Emerson Fittipaldi, Team Lotus

Emerson Fittipaldi, Team Lotus

Two /22

Photo by:

Ronnie Peterson, Lotus 72 Ford

Ronnie Peterson, Lotus 72 Ford

3/22

Photo with: LAT Pictures

4/22

Photo with: LAT Pictures

Chris Locke, 1976 Lotus 77

Chris Locke, 1976 Lotus 77

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Chris Locke, 1976 Lotus 77

Chris Locke, 1976 Lotus 77

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Mario Andretti within his 1978 Lotus 7-9

Mario Andretti in his 1978 Lotus 79

7/22

Photo by: James Moy

No 5 Doc Bundy Flowery Branch, GA 1978 Lotus 7-9

#5 Doc Bundy Flowery Branch, GA 1978 Lotus 79

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1978 Lotus-Cosworth 7-9 – Dan Collins

1978 Lotus-Cosworth 79 - Dan Collins

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Photo by: Anthony Rew

Nigel Mansell, talks to spouse Roseanne Mansell, also as mechanisms operate on his Lotus 87 at the pit area

Nigel Mansell, talks to wife Roseanne Mansell, as mechanics work on his Lotus 87 in the pit area

10/22

1 1 /22

1 2 /22

Photo with: LAT Pictures

#11 Lotus 91/5 (1982): Gregory Thornton

#11 Lotus 91/5 (1982): Gregory Thornton

1-3 /22

Photo by: Lucien Harmegnies

#1-1 Dan Collins (GB) Lotus 91-10, Classic Team Lotus (1982)

#11 Dan Collins (GB) Lotus 91-10, Classic Team Lotus (1982)

14/22

Photo by: Lucien Harmegnies

Elio de Angelis, Lotus 93T

Elio de Angelis, Lotus 93T Renault

15/22

Photo with: LAT Pictures

Elio de Angelis, Lotus 91 Ford

Elio de Angelis, Lotus 91 Ford

16/22

Photo with: LAT Pictures

Nigel Mansell, Lotus 93T

Nigel Mansell, Lotus-Renault 93T

17/22

Photo by: Jean-Philippe Legrand

Elio de Angelis, Team Lotus

Elio de Angelis, Team Lotus

18/22

, Lotus 97T

Ayrton Senna, Lotus 97T

1 9 /22

, Lotus-

Ayrton Senna, Lotus Renault

20/22

Photo by: Sutton Images

, Lotus 97T

Ayrton Senna, Lotus 97T

2 1 /22

Photo by: Sutton Images

, Lotus 97T has been collected after breaking down in clinic

Ayrton Senna, Lotus 97T waits to be collected after breaking down in practice

22/22

Photo with: LAT Pictures

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