Ferrari’s brand new SF90 challenger was established and made its debut in pre-season testing using extensive branding to get Mission win now, an initiative by title host Philip Morris.
But news had busted during the offseason that Australian governments were investigating whether Mission win now complied with tobacco advertising laws, and Ferrari subsequently confirmed its cars wouldn’t take Mission win now branding in Melbourne.
“Within the Australian Grand Prix weekend, the more SF90 livery, the drivers’ race matches and a few of the team’S-Track equipment will endure the logo celebrating 90 years of this Scuderia,” Ferrari said in a statement.
“The race in Melbourne represents the start of celebrations for this anniversary, which will run across the Formula 1 season and feature in the Prancing Enforcement firm ’s other racing tasks. ”
The commemorative logo has brought the place of Mission win now branding on front wing, rear wing, nose-cone and engine cover.
But some of those Mission win-now logos have been only removed, meaning that the cars will run using additional clean space in Melbourne.
It is estimated the branding for the phillipmorris initiative will go back to the cars in the second race in Bahrain, but Ferrari has not specifically hauled its plans in this respect.
Ferrari SF90 at launching
Photo by: Ferrari