NEW YORK — The NFL has launched the Helmet Challenge to stimulate the development of a new helmet for players that outperforms, based on laboratory testing, all models currently worn in the league.

Up to $3 million will be available in the challenge, with $2 million in grant funding to support the development of a helmet prototype and a $1 million award.

The challenge will culminate in May 2021 with applicants submitting helmet prototypes for testing in laboratory conditions that represent potentially concussive impacts in the NFL.

“Helmet technology is advancing at an impressive rate. Yet we believe that even more is possible,” said Jeff Miller, the league’s executive vice president for health and safety innovation. “The NFL Helmet Challenge represents an unprecedented combination of financing, research, data and engineering expertise in an effort to create a more protective helmet.

“Innovation can be catalyzed if we engage with creative and talented people from across disciplines to attack this challenge together. In collaboration with the NFL Players Association, we are making changes on and off the field in an effort to improve protection for every player. Trying to ensure that players wear the best possible helmet is a substantial part of that commitment.”