CAPE TOWN — Germany’s Bundesliga has a growing reputation as one of the most ‘watchable’ top leagues in the world, and is hoping to use that perception to grow its footprint in Africa in the coming years.
The English Premier League and Spanish LaLiga have, for some time, had a strong presence in Africa, boosted by big brands such as Real Madrid, Barcelona, Manchester United and Liverpool.
But the Bundesliga has its own appeal, for players and fans alike, and already boasts some of Africa’s biggest…

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